The Effects of Personalized Recommendations with Popularity Information on Sales - A Field Study in Grocery Retailing

Marc Linzmajer, Sandro Schopfer, Thorben Keller, Liane Nagengast, Elgar Fleisch, Thomas Rudolph. The Effects of Personalized Recommendations with Popularity Information on Sales - A Field Study in Grocery Retailing. In Jörg Becker, Jan vom Brocke, Marco de Marco, editors, 23rd European Conference on Information Systems, ECIS 2015, Münster, Germany, May 26-29, 2015. 2015. [doi]

Abstract

Abstract is missing.