Mengjuan Liu, Jiaxing Li, Wei Yue, Lizhou Qiu, Jinyu Liu, Zhiguang Qin. An Intelligent Bidding Strategy Based on Model-Free Reinforcement Learning for Real-Time Bidding in Display Advertising. In Seventh International Conference on Advanced Cloud and Big Data, CBD 2019, Suzhou, China, September 21-22, 2019. pages 240-245, IEEE, 2019. [doi]
@inproceedings{LiuLYQLQ19,
title = {An Intelligent Bidding Strategy Based on Model-Free Reinforcement Learning for Real-Time Bidding in Display Advertising},
author = {Mengjuan Liu and Jiaxing Li and Wei Yue and Lizhou Qiu and Jinyu Liu and Zhiguang Qin},
year = {2019},
doi = {10.1109/CBD.2019.00051},
url = {https://doi.org/10.1109/CBD.2019.00051},
researchr = {https://researchr.org/publication/LiuLYQLQ19},
cites = {0},
citedby = {0},
pages = {240-245},
booktitle = {Seventh International Conference on Advanced Cloud and Big Data, CBD 2019, Suzhou, China, September 21-22, 2019},
publisher = {IEEE},
isbn = {978-1-7281-5141-0},
}