Zhe Liu, Yi Wang, Jalal Mahmud, Rama Akkiraju, Jerald Schoudt, Anbang Xu, Bryan Donovan. To Buy or Not to Buy? Understanding the Role of Personality Traits in Predicting Consumer Behaviors. In Emma S. Spiro, Yong-Yeol Ahn, editors, Social Informatics - 8th International Conference, SocInfo 2016, Bellevue, WA, USA, November 11-14, 2016, Proceedings, Part II. Volume 10047 of Lecture Notes in Computer Science, pages 337-346, 2016. [doi]
@inproceedings{LiuWMASXD16,
title = {To Buy or Not to Buy? Understanding the Role of Personality Traits in Predicting Consumer Behaviors},
author = {Zhe Liu and Yi Wang and Jalal Mahmud and Rama Akkiraju and Jerald Schoudt and Anbang Xu and Bryan Donovan},
year = {2016},
doi = {10.1007/978-3-319-47874-6_24},
url = {http://dx.doi.org/10.1007/978-3-319-47874-6_24},
researchr = {https://researchr.org/publication/LiuWMASXD16},
cites = {0},
citedby = {0},
pages = {337-346},
booktitle = {Social Informatics - 8th International Conference, SocInfo 2016, Bellevue, WA, USA, November 11-14, 2016, Proceedings, Part II},
editor = {Emma S. Spiro and Yong-Yeol Ahn},
volume = {10047},
series = {Lecture Notes in Computer Science},
isbn = {978-3-319-47873-9},
}