Source effect of advertised reference price influences on transaction value in online shopping environments

Shao-Kang Lo, Yu-Jen Chou, Ching-I Teng. Source effect of advertised reference price influences on transaction value in online shopping environments. Electronic Commerce Research, 13(4):411-421, 2013. [doi]

@article{LoCT13,
  title = {Source effect of advertised reference price influences on transaction value in online shopping environments},
  author = {Shao-Kang Lo and Yu-Jen Chou and Ching-I Teng},
  year = {2013},
  doi = {10.1007/s10660-013-9129-9},
  url = {http://dx.doi.org/10.1007/s10660-013-9129-9},
  researchr = {https://researchr.org/publication/LoCT13},
  cites = {0},
  citedby = {0},
  journal = {Electronic Commerce Research},
  volume = {13},
  number = {4},
  pages = {411-421},
}