Shengnan Lu, Jaap Ham, Cees J. H. Midden. Using Ambient Lighting in Persuasive Communication: The Role of Pre-existing Color Associations. In Anna Spagnolli, Luca Chittaro, Luciano Gamberini, editors, Persuasive Technology - 9th International Conference, PERSUASIVE 2014, Padua, Italy, May 21-23, 2014. Proceedings. Volume 8462 of Lecture Notes in Computer Science, pages 167-178, Springer, 2014. [doi]
Abstract is missing.