Morten Lund. Innovating a Business Model for Services with Storytelling. In Christos Emmanouilidis, Marco Taisch, Dimitris Kiritsis, editors, Advances in Production Management Systems. Competitive Manufacturing for Innovative Products and Services - IFIP WG 5.7 International Conference, APMS 2012, Rhodes, Greece, September 24-26, 2012, Revised Selected Papers, Part I. Volume 397 of IFIP Advances in Information and Communication Technology, pages 677-684, Springer, 2012. [doi]
Abstract is missing.