Xiaojun Luo, Dan Ke. An Empirical Analysis of Brand Effects on Online Consumer Repurchase Behavior After Unsatisfied Experience. In Jennifer J. Xu, Bin Zhu, Xiao Liu 0016, Michael J. Shaw, Han Zhang 0001, Ming Fan, editors, The Ecosystem of e-Business: Technologies, Stakeholders, and Connections - 17th Workshop on e-Business, WeB 2018, Santa Clara, CA, USA, December 12, 2018, Revised Selected Papers. Volume 357 of Lecture Notes in Business Information Processing, pages 78-90, Springer, 2018. [doi]
Abstract is missing.