Duc Minh Luu, Ee-Peng Lim, Freddy Chong Tat Chua. On Modeling Brand Preferences in Item Adoptions. In Eytan Adar, Paul Resnick, Munmun De Choudhury, Bernie Hogan, Alice Oh, editors, Proceedings of the Eighth International Conference on Weblogs and Social Media, ICWSM 2014, Ann Arbor, Michigan, USA, June 1-4, 2014. The AAAI Press, 2014. [doi]
Abstract is missing.