Hongtao Lv, Zhilin Zhang, Zhenzhe Zheng, Jinghan Liu, Chuan Yu, Lei Liu, LiZhen Cui, Fan Wu. Utility Maximizer or Value Maximizer: Mechanism Design for Mixed Bidders in Online Advertising. In Brian Williams 0001, Yiling Chen 0001, Jennifer Neville, editors, Thirty-Seventh AAAI Conference on Artificial Intelligence, AAAI 2023, Thirty-Fifth Conference on Innovative Applications of Artificial Intelligence, IAAI 2023, Thirteenth Symposium on Educational Advances in Artificial Intelligence, EAAI 2023, Washington, DC, USA, February 7-14, 2023. pages 5789-5796, AAAI Press, 2023. [doi]
Abstract is missing.