Tianyi Ma, Xia Wu, Yang Li. Integrating online and offline channels for online customer loyalty: the moderating role of retailer credibility. IT & People, 36(2):758-784, 2023. [doi]
@article{MaWL23-0,
title = {Integrating online and offline channels for online customer loyalty: the moderating role of retailer credibility},
author = {Tianyi Ma and Xia Wu and Yang Li},
year = {2023},
doi = {10.1108/ITP-06-2021-0441},
url = {https://doi.org/10.1108/ITP-06-2021-0441},
researchr = {https://researchr.org/publication/MaWL23-0},
cites = {0},
citedby = {0},
journal = {IT & People},
volume = {36},
number = {2},
pages = {758-784},
}