Electronic Marketing in Business-to-Business Markets - User Related Benefits of Sales Configurators - researchr publication authors

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Tommi Mahlamäki, Kati Stormi, Lauri Saarivuori, Mika Ojala. Electronic Marketing in Business-to-Business Markets - User Related Benefits of Sales Configurators. In Tung Bui, editor, 52nd Hawaii International Conference on System Sciences, HICSS 2019, Grand Wailea, Maui, Hawaii, USA, January 8-11, 2019. pages 1-8, ScholarSpace / AIS Electronic Library (AISeL), 2019. [doi]

This author has not been identified. Look up 'Tommi Mahlamäki' in GoogleThis author has not been identified. Look up 'Kati Stormi' in GoogleThis author has not been identified. Look up 'Lauri Saarivuori' in GoogleThis author has not been identified. Look up 'Mika Ojala' in Google

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