Proposing Shocks and Dissatisfaction to Explain Quitting and Switching a Service: An Image Theory Perspective

Christian Maier, Sven Laumer, Heshan Sun, Jason Bennett Thatcher, Tim Weitzel. Proposing Shocks and Dissatisfaction to Explain Quitting and Switching a Service: An Image Theory Perspective. J. AIS, 25(2):4, 2024. [doi]

@article{MaierLSTW24,
  title = {Proposing Shocks and Dissatisfaction to Explain Quitting and Switching a Service: An Image Theory Perspective},
  author = {Christian Maier and Sven Laumer and Heshan Sun and Jason Bennett Thatcher and Tim Weitzel},
  year = {2024},
  url = {https://aisel.aisnet.org/jais/vol25/iss2/4},
  researchr = {https://researchr.org/publication/MaierLSTW24},
  cites = {0},
  citedby = {0},
  journal = {J. AIS},
  volume = {25},
  number = {2},
  pages = {4},
}