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Customer Relationship Management in an Electronic Economy

Anthony W. Marsh, Anthony Atkins. Customer Relationship Management in an Electronic Economy. In João Ascenso, Carlos Belo, Luminita Vasiu, Mónica Saramago, Helder Coelhas, editors, ICETE 2004, 1st International Conference on E-Business and Telecommunication Networks, Setúbal, Portugal, August 24-28, 2004, Proceedings. pages 103-110, INSTICC Press, 2004.

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