Handling missing values in GPS surveys using survival analysis: a GPS case study of outdoor advertising

Michael May, Christine Körner, Dirk Hecker, Martial Pasquier, Urs Hofmann, Felix Mende. Handling missing values in GPS surveys using survival analysis: a GPS case study of outdoor advertising. In Ying Li, Arun C. Surendran, Dou Shen, editors, Proceedings of the 3rd ACM SIGKDD Workshop on Data Mining and Audience Intelligence for Advertising, Paris, France, June 28, 2009. pages 78-84, ACM, 2009. [doi]

Authors

Michael May

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Christine Körner

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Dirk Hecker

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Martial Pasquier

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Urs Hofmann

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Felix Mende

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