H. Brendan McMahan, Gary Holt, David Sculley, Michael Young, Dietmar Ebner, Julian Grady, Lan Nie, Todd Phillips, Eugene Davydov, Daniel Golovin, Sharat Chikkerur, Dan Liu, Martin Wattenberg, Arnar Mar Hrafnkelsson, Tom Boulos, Jeremy Kubica. Ad click prediction: a view from the trenches. In Inderjit S. Dhillon, Yehuda Koren, Rayid Ghani, Ted E. Senator, Paul Bradley, Rajesh Parekh, Jingrui He, Robert L. Grossman, Ramasamy Uthurusamy, editors, The 19th ACM SIGKDD International Conference on Knowledge Discovery and Data Mining, KDD 2013, Chicago, IL, USA, August 11-14, 2013. pages 1222-1230, ACM, 2013. [doi]
Abstract is missing.