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An Exploratory Study Combining Eye-Tracking and Virtual Reality: Are Pulses Good "Eye-Catchers" in Virtual Supermarket Shelves?

Juliana Melendrez-Ruiz, Isabelle Goisbault, Jean-Christophe Charrier, Kevin Pagnat, Laurence Dujourdy, Gaëlle Arvisenet, Stéphanie Chambaron. An Exploratory Study Combining Eye-Tracking and Virtual Reality: Are Pulses Good "Eye-Catchers" in Virtual Supermarket Shelves?. Frontiers Virtual Real., 2:655273, 2021. [doi]

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