How can Data Analytics Results be Exploited in the Early Phase of Product Development? 13 Design Principles for Data-Driven Product Planning

Maurice Meyer, Timm Fichtler, Christian Koldewey, Roman Dumitrescu. How can Data Analytics Results be Exploited in the Early Phase of Product Development? 13 Design Principles for Data-Driven Product Planning. In Gordan Davis, Sue Brown 0001, Mani R. Subramani, Gove N. Allen, K. D. Joshi 0001, Kevin P. Scheibe, editors, 28th Americas Conference on Information Systems, AMCIS 2022, Minneapolis, MN, USA, August 10-14, 2022. Association for Information Systems, 2022. [doi]

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