The critical success factors for customer relationship management implementation: a systematic literature review

Meyliana, Achmad Nizar Hidayanto, Eko K. Budiardjo. The critical success factors for customer relationship management implementation: a systematic literature review. IJBIS, 23(2):131-174, 2016. [doi]

@article{MeylianaHB16,
  title = {The critical success factors for customer relationship management implementation: a systematic literature review},
  author = {Meyliana and Achmad Nizar Hidayanto and Eko K. Budiardjo},
  year = {2016},
  doi = {10.1504/IJBIS.2016.10000210},
  url = {http://dx.doi.org/10.1504/IJBIS.2016.10000210},
  researchr = {https://researchr.org/publication/MeylianaHB16},
  cites = {0},
  citedby = {0},
  journal = {IJBIS},
  volume = {23},
  number = {2},
  pages = {131-174},
}