Patrick Mikalef, Adamantia G. Pateli, Michail N. Giannakos. Why Are Users of Social Media Inclined to Word-of-Mouth?. In Christos Douligeris, Nineta Polemi, Athanasios Karantjias, Winfried Lamersdorf, editors, Collaborative, Trusted and Privacy-Aware e/m-Services - 12th IFIP WG 6.11 Conference on e-Business, e-Services, and e-Society, I3E 2013, Athens, Greece, April 25-26, 2013. Proceedings. Volume 399 of IFIP Advances in Information and Communication Technology, pages 112-123, Springer, 2013. [doi]
Abstract is missing.