Shailey Minocha, Nicola Millard, Lisa Dawson. Integrating Customer Relationship Management Strategies in (B2C) E-Commerce Environments. In Matthias Rauterberg, Marino Menozzi, Janet Wesson, editors, Human-Computer Interaction INTERACT 03: IFIP TC13 International Conference on Human-Computer Interaction, 1st-5th September 2003, Zurich, Switzerland. IOS Press, 2003.
@inproceedings{MinochaMD03,
title = {Integrating Customer Relationship Management Strategies in (B2C) E-Commerce Environments},
author = {Shailey Minocha and Nicola Millard and Lisa Dawson},
year = {2003},
tags = {e-science, Meta-Environment},
researchr = {https://researchr.org/publication/MinochaMD03},
cites = {0},
citedby = {0},
booktitle = {Human-Computer Interaction INTERACT 03: IFIP TC13 International Conference on Human-Computer Interaction, 1st-5th September 2003, Zurich, Switzerland},
editor = {Matthias Rauterberg and Marino Menozzi and Janet Wesson},
publisher = {IOS Press},
isbn = {1-58603-363-8},
}