Integrating Customer Relationship Management Strategies in (B2C) E-Commerce Environments - researchr publication

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Shailey Minocha, Nicola Millard, Lisa Dawson. Integrating Customer Relationship Management Strategies in (B2C) E-Commerce Environments. In Matthias Rauterberg, Marino Menozzi, Janet Wesson, editors, Human-Computer Interaction INTERACT 03: IFIP TC13 International Conference on Human-Computer Interaction, 1st-5th September 2003, Zurich, Switzerland. IOS Press, 2003.

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