The Launching of Transactional Web Sites: Market Response to Announcements by Incumbent B2C Companies

Lalatendu Misra, V. Srinivasan Rao. The Launching of Transactional Web Sites: Market Response to Announcements by Incumbent B2C Companies. J. Org. Computing and E. Commerce, 19(1):50-82, 2009. [doi]

Abstract

Abstract is missing.