Optimal threshold analysis of segmentation methods for identifying target customers

Makoto Mizuno, Akira Saji, Ushio Sumita, Hideo Suzuki. Optimal threshold analysis of segmentation methods for identifying target customers. European Journal of Operational Research, 186(1):358-379, 2008. [doi]

@article{MizunoSSS08,
  title = {Optimal threshold analysis of segmentation methods for identifying target customers},
  author = {Makoto Mizuno and Akira Saji and Ushio Sumita and Hideo Suzuki},
  year = {2008},
  doi = {10.1016/j.ejor.2007.01.038},
  url = {http://dx.doi.org/10.1016/j.ejor.2007.01.038},
  tags = {analysis},
  researchr = {https://researchr.org/publication/MizunoSSS08},
  cites = {0},
  citedby = {0},
  journal = {European Journal of Operational Research},
  volume = {186},
  number = {1},
  pages = {358-379},
}