Ordinal classification/regression for analyzing the influence of superstars on spectators in cinema marketing

Elena Montañés, Ana Suárez-Vázquez, José Ramón Quevedo. Ordinal classification/regression for analyzing the influence of superstars on spectators in cinema marketing. Expert Syst. Appl., 41(18):8101-8111, 2014. [doi]

@article{MontanesSQ14,
  title = {Ordinal classification/regression for analyzing the influence of superstars on spectators in cinema marketing},
  author = {Elena Montañés and Ana Suárez-Vázquez and José Ramón Quevedo},
  year = {2014},
  doi = {10.1016/j.eswa.2014.07.011},
  url = {http://dx.doi.org/10.1016/j.eswa.2014.07.011},
  researchr = {https://researchr.org/publication/MontanesSQ14},
  cites = {0},
  citedby = {0},
  journal = {Expert Syst. Appl.},
  volume = {41},
  number = {18},
  pages = {8101-8111},
}