When trust and distrust collide online: The engenderment and role of consumer ambivalence in online consumer behavior

Gregory Moody, Dennis F. Galletta, Paul Benjamin Lowry. When trust and distrust collide online: The engenderment and role of consumer ambivalence in online consumer behavior. Electronic Commerce Research and Applications, 13(4):266-282, 2014. [doi]

Authors

Gregory Moody

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Dennis F. Galletta

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Paul Benjamin Lowry

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