Apratim Mukherjee, Shrabastee Banerjee, Somprakash Bandyopadhyay. A Simulation Model Using Transaction Cost Economics to Analyze the Impact of Social Media on Online Shopping. In Karl Aberer, Andreas Flache, Wander Jager, Ling Liu, Jie Tang, Christophe Guéret, editors, Social Informatics - 4th International Conference, SocInfo 2012, Lausanne, Switzerland, December 5-7, 2012. Proceedings. Volume 7710 of Lecture Notes in Computer Science, pages 43-53, Springer, 2012. [doi]
Abstract is missing.