Audience Measurement for Digital Signage: Exploring the Audience's Perspective

Jörg Müller, Keith Cheverst. Audience Measurement for Digital Signage: Exploring the Audience's Perspective. In Antonio Krüger, Tsvi Kuflik, editors, Ubiquitous Display Environments. Cognitive Technologies, pages 143-160, Springer, 2012. [doi]

@incollection{MullerC12,
  title = {Audience Measurement for Digital Signage: Exploring the Audience's Perspective},
  author = {Jörg Müller and Keith Cheverst},
  year = {2012},
  doi = {10.1007/978-3-642-27663-7_9},
  url = {http://dx.doi.org/10.1007/978-3-642-27663-7_9},
  researchr = {https://researchr.org/publication/MullerC12},
  cites = {0},
  citedby = {0},
  pages = {143-160},
  booktitle = {Ubiquitous Display Environments},
  editor = {Antonio Krüger and Tsvi Kuflik},
  series = {Cognitive Technologies},
  publisher = {Springer},
  isbn = {978-3-642-27662-0},
}