Effects of the Use of Points, Leaderboards and Badges on In-Game Purchases of Virtual Goods

Fiona Fui-Hoon Nah, Lakshmi Sushma Daggubati, Amith Tarigonda, Raghu Vinay Nuvvula, Ofir Turel. Effects of the Use of Points, Leaderboards and Badges on In-Game Purchases of Virtual Goods. In Fiona Fui-Hoon Nah, Chuan-Hoo Tan, editors, HCI in Business - Second International Conference, HCIB 2015, Held as Part of HCI International 2015, Los Angeles, CA, USA, August 2-7, 2015, Proceedings. Volume 9191 of Lecture Notes in Computer Science, pages 525-531, Springer, 2015. [doi]

@inproceedings{NahDTNT15,
  title = {Effects of the Use of Points, Leaderboards and Badges on In-Game Purchases of Virtual Goods},
  author = {Fiona Fui-Hoon Nah and Lakshmi Sushma Daggubati and Amith Tarigonda and Raghu Vinay Nuvvula and Ofir Turel},
  year = {2015},
  doi = {10.1007/978-3-319-20895-4_48},
  url = {http://dx.doi.org/10.1007/978-3-319-20895-4_48},
  researchr = {https://researchr.org/publication/NahDTNT15},
  cites = {0},
  citedby = {0},
  pages = {525-531},
  booktitle = {HCI in Business - Second International Conference, HCIB 2015, Held as Part of HCI International 2015, Los Angeles, CA, USA, August 2-7, 2015, Proceedings},
  editor = {Fiona Fui-Hoon Nah and Chuan-Hoo Tan},
  volume = {9191},
  series = {Lecture Notes in Computer Science},
  publisher = {Springer},
  isbn = {978-3-319-20894-7},
}