Fiona Fui-Hoon Nah, Lakshmi Sushma Daggubati, Amith Tarigonda, Raghu Vinay Nuvvula, Ofir Turel. Effects of the Use of Points, Leaderboards and Badges on In-Game Purchases of Virtual Goods. In Fiona Fui-Hoon Nah, Chuan-Hoo Tan, editors, HCI in Business - Second International Conference, HCIB 2015, Held as Part of HCI International 2015, Los Angeles, CA, USA, August 2-7, 2015, Proceedings. Volume 9191 of Lecture Notes in Computer Science, pages 525-531, Springer, 2015. [doi]
Abstract is missing.