Maximizing positive influence of live-campaign promotion in live social E-commerce networks

Peikun Ni, Jianming Zhu 0001, Yuxin Gao, Guoqing Wang. Maximizing positive influence of live-campaign promotion in live social E-commerce networks. European Journal of Operational Research, 331(3):960-972, 2026. [doi]

Abstract

Abstract is missing.