Exploring online customization of a high involvement experience product

Piia Nurkka, Satu Jumisko-Pyykkö. Exploring online customization of a high involvement experience product. In Tuck Wah Leong, editor, Proceedings of the 26th Australian Computer-Human Interaction Conference on Designing Futures - the Future of Design, OZCHI '14, Sydney, New South Wales, Australia, December 2-5, 2014. pages 505-514, ACM, 2014. [doi]

Abstract

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