Three Stages of Consumers' Multi-Stage Dichotomic Switching Process. Pre-Switch, switch, and post-switch

Jussi Nykänen, Virpi Kristiina Tuunainen, Tuure Tuunanen, Fiona Nah. Three Stages of Consumers' Multi-Stage Dichotomic Switching Process. Pre-Switch, switch, and post-switch. Scandinavian J. Inf. Systems, 33(1):8, 2021. [doi]

Abstract

Abstract is missing.