Digital Advertising Literacy in Gastronomy Brands. The Case of the Spanish Chef Dabiz Muñoz

Pedro Hellín Ortuño, Antonio Raúl Fernández Rincón, Onésimo Samuel Hernández Gómez. Digital Advertising Literacy in Gastronomy Brands. The Case of the Spanish Chef Dabiz Muñoz. In Matthias Rauterberg, Fiona Fui-Hoon Nah, Keng Siau, Heidi Krömker, June Wei, Gavriel Salvendy, editors, HCI International 2022 - Late Breaking Papers: HCI for Today's Community and Economy - 24th International Conference on Human-Computer Interaction, HCII 2022, Virtual Event, June 26 - July 1, 2022, Proceedings. Volume 13520 of Lecture Notes in Computer Science, pages 167-180, Springer, 2022. [doi]

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