Business process analysis in advertising: An extension to a methodology based on process mining projects

Anibal Silva Osses, Luiz Quelves Da Silva, Bernardita Fernandez Cobo, Michael Arias, Eric Rojas, Jorge Munoz-Gama, Marcos Sepúlveda Fernadez. Business process analysis in advertising: An extension to a methodology based on process mining projects. In Claudio Cubillos, Hernán Astudillo, editors, 35th International Conference of the Chilean Computer Science Society, SCCC 2016, Valparaíso, Chile, October 10-14, 2016. pages 1-12, IEEE, 2016. [doi]

Abstract

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