Mediating Effect of Intelligent Voice Assistant (IVA), User Experience and Effective Use on Service Quality and Service Satisfaction and Loyalty

Brigid Akyamaa Appiah Otoo, Al Farouk Salam. Mediating Effect of Intelligent Voice Assistant (IVA), User Experience and Effective Use on Service Quality and Service Satisfaction and Loyalty. In Jan Pries-Heje, Sudha Ram, Michael Rosemann, editors, Proceedings of the International Conference on Information Systems - Bridging the Internet of People, Data, and Things, ICIS 2018, San Francisco, CA, USA, December 13-16, 2018. Association for Information Systems, 2018. [doi]

Abstract

Abstract is missing.