Chin-Wen Ou, Shuo-Yan Chou, Yao-Hui Chang. Using a strategy-aligned fuzzy competitive analysis approach for market segment evaluation and selection. Expert Syst. Appl., 36(1):527-541, 2009. [doi]
@article{OuCC09,
title = {Using a strategy-aligned fuzzy competitive analysis approach for market segment evaluation and selection},
author = {Chin-Wen Ou and Shuo-Yan Chou and Yao-Hui Chang},
year = {2009},
doi = {10.1016/j.eswa.2007.09.018},
url = {http://dx.doi.org/10.1016/j.eswa.2007.09.018},
tags = {analysis, systematic-approach},
researchr = {https://researchr.org/publication/OuCC09},
cites = {0},
citedby = {0},
journal = {Expert Syst. Appl.},
volume = {36},
number = {1},
pages = {527-541},
}