Trust, Perceived Benefits, and Purchase Intention in C2C E-Commerce: An Empirical Testing in China

Xingchen Pan, Weijian Xiong, Shengchao Pu, Fanshen Han, Anqi Zhang. Trust, Perceived Benefits, and Purchase Intention in C2C E-Commerce: An Empirical Testing in China. JOEUC, 35(3):1-15, 2023. [doi]

Abstract

Abstract is missing.