Exploring the relationship between cognitive effort exertion and regret in online vs. offline shopping

Jisook Park, W. Trey Hill, Jennifer Bonds-Raacke. Exploring the relationship between cognitive effort exertion and regret in online vs. offline shopping. Computers in Human Behavior, 49:444-450, 2015. [doi]

Authors

Jisook Park

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W. Trey Hill

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Jennifer Bonds-Raacke

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