Satu Peltola, Harri Vainio, Marko Nieminen. Key Factors in Developing Omnichannel Customer Experience with Finnish Retailers. In Fiona Fui-Hoon Nah, Chuan-Hoo Tan, editors, HCI in Business - Second International Conference, HCIB 2015, Held as Part of HCI International 2015, Los Angeles, CA, USA, August 2-7, 2015, Proceedings. Volume 9191 of Lecture Notes in Computer Science, pages 335-346, Springer, 2015. [doi]
@inproceedings{PeltolaVN15,
title = {Key Factors in Developing Omnichannel Customer Experience with Finnish Retailers},
author = {Satu Peltola and Harri Vainio and Marko Nieminen},
year = {2015},
doi = {10.1007/978-3-319-20895-4_31},
url = {http://dx.doi.org/10.1007/978-3-319-20895-4_31},
researchr = {https://researchr.org/publication/PeltolaVN15},
cites = {0},
citedby = {0},
pages = {335-346},
booktitle = {HCI in Business - Second International Conference, HCIB 2015, Held as Part of HCI International 2015, Los Angeles, CA, USA, August 2-7, 2015, Proceedings},
editor = {Fiona Fui-Hoon Nah and Chuan-Hoo Tan},
volume = {9191},
series = {Lecture Notes in Computer Science},
publisher = {Springer},
isbn = {978-3-319-20894-7},
}