Does Social Commerce Work in Yelp? An Empirical Analysis of Impacts of Social Relationship on the Purchase Decision-making

Jiangtao Qiu, Yinghong Li, Zhangxi Lin. Does Social Commerce Work in Yelp? An Empirical Analysis of Impacts of Social Relationship on the Purchase Decision-making. In Masaaki Hirano, Michael D. Myers, Kyoichi Kijima, Motonari Tanabu, Dai Senoo, editors, 22nd Pacific Asia Conference on Information Systems, PACIS 2018, Yokohama, Japan, June 26-30, 2018. pages 16, 2018. [doi]

@inproceedings{QiuLL18-0,
  title = {Does Social Commerce Work in Yelp? An Empirical Analysis of Impacts of Social Relationship on the Purchase Decision-making},
  author = {Jiangtao Qiu and Yinghong Li and Zhangxi Lin},
  year = {2018},
  url = {https://aisel.aisnet.org/pacis2018/16},
  researchr = {https://researchr.org/publication/QiuLL18-0},
  cites = {0},
  citedby = {0},
  pages = {16},
  booktitle = {22nd Pacific Asia Conference on Information Systems, PACIS 2018, Yokohama, Japan, June 26-30, 2018},
  editor = {Masaaki Hirano and Michael D. Myers and Kyoichi Kijima and Motonari Tanabu and Dai Senoo},
}