TV Series and Social Media: Powerful Engagement Factors in Mobile Video Games

Fernando de Rada, Asunción Mochón, Yago Saez. TV Series and Social Media: Powerful Engagement Factors in Mobile Video Games. IJIMAI, 5(3):46-55, 2018. [doi]

@article{RadaMS18,
  title = {TV Series and Social Media: Powerful Engagement Factors in Mobile Video Games},
  author = {Fernando de Rada and Asunción Mochón and Yago Saez},
  year = {2018},
  doi = {10.9781/ijimai.2018.11.002},
  url = {https://doi.org/10.9781/ijimai.2018.11.002},
  researchr = {https://researchr.org/publication/RadaMS18},
  cites = {0},
  citedby = {0},
  journal = {IJIMAI},
  volume = {5},
  number = {3},
  pages = {46-55},
}