Daniel Raposo, Fernando Moreira da Silva, João Neves, José Silva, Rogério Ribeiro, Ricardo Correia. Brand Marks Analysis. Criteria and Evaluation Components to an Analysis Tool. In Evangelos Markopoulos, Ravindra S. Goonetilleke, Amic G. Ho, Yan Luximon, editors, Advances in Creativity, Innovation, Entrepreneurship and Communication of Design - Proceedings of the AHFE 2021 Virtual Conferences on Creativity, Innovation and Entrepreneurship, and Human Factors in Communication of Design, July 25-29, 2021, USA. Volume 276 of Lecture Notes in Networks and Systems, pages 441-451, Springer, 2021. [doi]
@inproceedings{RaposoSNSRC21,
title = {Brand Marks Analysis. Criteria and Evaluation Components to an Analysis Tool},
author = {Daniel Raposo and Fernando Moreira da Silva and João Neves and José Silva and Rogério Ribeiro and Ricardo Correia},
year = {2021},
doi = {10.1007/978-3-030-80094-9_52},
url = {https://doi.org/10.1007/978-3-030-80094-9_52},
researchr = {https://researchr.org/publication/RaposoSNSRC21},
cites = {0},
citedby = {0},
pages = {441-451},
booktitle = {Advances in Creativity, Innovation, Entrepreneurship and Communication of Design - Proceedings of the AHFE 2021 Virtual Conferences on Creativity, Innovation and Entrepreneurship, and Human Factors in Communication of Design, July 25-29, 2021, USA},
editor = {Evangelos Markopoulos and Ravindra S. Goonetilleke and Amic G. Ho and Yan Luximon},
volume = {276},
series = {Lecture Notes in Networks and Systems},
publisher = {Springer},
isbn = {978-3-030-80094-9},
}