Can Gamification Help to Unlock the Full Potential of Preventive Returns Management Measures in E-Commerce? - A First Empirical Analysis

Caterina Rauh, Björn Asdecker. Can Gamification Help to Unlock the Full Potential of Preventive Returns Management Measures in E-Commerce? - A First Empirical Analysis. In Patrick Chau, Jack Jing, Mikko T. Siponen, Andrew Burton-Jones, Chuan-Hoo Tan, Bo Sophia Xiao, editors, 27th Pacific Asia Conference on Information Systems, PACIS 2023, Nanchang, China, July 9-12, 2023. pages 179, 2023. [doi]

Abstract

Abstract is missing.