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How can topic-modelling of user-reviews reshape market surveys? Exploring factors influencing usage intention of e-learning services through a novel multi-method approach

Arghya Ray, Pradip Kumar Bala, Rashmi Jain. How can topic-modelling of user-reviews reshape market surveys? Exploring factors influencing usage intention of e-learning services through a novel multi-method approach. IJBIS, 40(2):259-284, 2022. [doi]

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