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How gamification can influence the web design and the customer to use the e-banking systems

Luís Filipe Rodrigues, Carlos J. Costa, Abílio Oliveira. How gamification can influence the web design and the customer to use the e-banking systems. In Carlos J. Costa, Manuela Aparicio, editors, ISDOC 2014 - International Conference on Information Systems and Design of Communication, ISDOC 2014, Lisbon, Portugal, May 16-17, 2014. pages 35-44, ACM, 2014. [doi]

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