Christian Rohrer, John Boyd. The rise of intrusive online advertising and the response of user experience research at Yahoo!. In Elizabeth Dykstra-Erickson, Manfred Tscheligi, editors, Extended abstracts of the 2004 Conference on Human Factors in Computing Systems, CHI 2004, Vienna, Austria, April 24 - 29, 2004. pages 1085-1086, ACM, 2004. [doi]
@inproceedings{RohrerB04, title = {The rise of intrusive online advertising and the response of user experience research at Yahoo!}, author = {Christian Rohrer and John Boyd}, year = {2004}, doi = {10.1145/985921.985992}, url = {http://doi.acm.org/10.1145/985921.985992}, researchr = {https://researchr.org/publication/RohrerB04}, cites = {0}, citedby = {0}, pages = {1085-1086}, booktitle = {Extended abstracts of the 2004 Conference on Human Factors in Computing Systems, CHI 2004, Vienna, Austria, April 24 - 29, 2004}, editor = {Elizabeth Dykstra-Erickson and Manfred Tscheligi}, publisher = {ACM}, isbn = {1-58113-703-6}, }