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Location matters, especially for non-salient features-An eye-tracking study on the effects of web object placement on different types of websites

Sandra P. Roth, Alexandre N. Tuch, Elisa D. Mekler, Javier A. Bargas-Avila, Klaus Opwis. Location matters, especially for non-salient features-An eye-tracking study on the effects of web object placement on different types of websites. International Journal of Man-Machine Studies, 71(3):228-235, 2013. [doi]

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