Umar Farooq Sahibzada, Jianfeng Cai, Fawad Latif, Zahid Shafait. Development and validation of a multidimensional instrument for measuring internal marketing in Chinese higher education. J. Enterprise Inf. Management, 32(3):413-435, 2019. [doi]
@article{SahibzadaCLS19,
title = {Development and validation of a multidimensional instrument for measuring internal marketing in Chinese higher education},
author = {Umar Farooq Sahibzada and Jianfeng Cai and Fawad Latif and Zahid Shafait},
year = {2019},
doi = {10.1108/JEIM-09-2018-0206},
url = {https://doi.org/10.1108/JEIM-09-2018-0206},
researchr = {https://researchr.org/publication/SahibzadaCLS19},
cites = {0},
citedby = {0},
journal = {J. Enterprise Inf. Management},
volume = {32},
number = {3},
pages = {413-435},
}