Comparing Persona Analytics and Social Media Analytics for a User-Centric Task Using Eye-Tracking and Think-Aloud

Joni Salminen, Sercan Sengün, Soon-Gyo Jung, Bernard J. Jansen. Comparing Persona Analytics and Social Media Analytics for a User-Centric Task Using Eye-Tracking and Think-Aloud. In Antonella De Angeli, Luca Chittaro, Rosella Gennari, Maria De Marsico, Alessandra Melonio, Cristina Gena, Luigi De Russis, Lucio Davide Spano, editors, Proceedings of the 14th Biannual Conference of the Italian SIGCHI Chapter, CHItaly '21, Bozen-Bolzano, Italy, and online (www), July 11-13, 2021. ACM, 2021. [doi]

@inproceedings{SalminenSJJ21,
  title = {Comparing Persona Analytics and Social Media Analytics for a User-Centric Task Using Eye-Tracking and Think-Aloud},
  author = {Joni Salminen and Sercan Sengün and Soon-Gyo Jung and Bernard J. Jansen},
  year = {2021},
  doi = {10.1145/3464385.3464734},
  url = {https://doi.org/10.1145/3464385.3464734},
  researchr = {https://researchr.org/publication/SalminenSJJ21},
  cites = {0},
  citedby = {0},
  booktitle = {Proceedings of the 14th Biannual Conference of the Italian SIGCHI Chapter, CHItaly '21, Bozen-Bolzano, Italy, and online (www), July 11-13, 2021},
  editor = {Antonella De Angeli and Luca Chittaro and Rosella Gennari and Maria De Marsico and Alessandra Melonio and Cristina Gena and Luigi De Russis and Lucio Davide Spano},
  publisher = {ACM},
  isbn = {978-1-4503-8977-8},
}