Irene Samanta. The impact of e-customer relationship marketing in hotel industry. Int. J. Knowledge Learning, 5(3/4):333-346, 2009. [doi]
@article{Samanta09-0,
title = {The impact of e-customer relationship marketing in hotel industry},
author = {Irene Samanta},
year = {2009},
doi = {10.1504/IJKL.2009.031228},
url = {http://dx.doi.org/10.1504/IJKL.2009.031228},
tags = {e-science},
researchr = {https://researchr.org/publication/Samanta09-0},
cites = {0},
citedby = {0},
journal = {Int. J. Knowledge Learning},
volume = {5},
number = {3/4},
pages = {333-346},
}